There's nothing more Brazilian than painting walls to support our National Teams when the World Cup is coming. It's a tradition to paint our flag, players and everything related to soccer - especially in the outskirts.
So, instead of buying traditional billboards, we decided to buy walls. As the official sponsor of the Brazilian crowd, Guaraná chose to transform the fans' art into our World Cup campaign.
So, instead of buying traditional billboards, we decided to buy walls. As the official sponsor of the Brazilian crowd, Guaraná chose to transform the fans' art into our World Cup campaign.
Muros
Patrocinados
Sponsored
Walls
Creative Agency
SOKO FLAGCX フラグ
Walls Interventions
Outdoor Social
Visual Capture
Instinto Coletivo
Otzi Films
Client
Guaraná Antarctica
