Gen Z is also known as Kangoroo Generation. Even though inserted into the labour market, young adults from this group are remaining in the house of their parents for unprecedented period of time.
To help exhausted dads and moms, Zap, the largest real state in Brazil, decided to give their adult child some little and sarcastic hints, so they can finally find a place for their own.
​​​​​​​Hint Books
Creative Agency
FCB Brasil

Illustrations
Daraujo&Co
Marcelo Tolentino
Rafael Duque

Client
Zap Imóveis